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Business Management Episodes

The Leadership Gap in Aesthetic Practices and What It’s Costing Your Team
June 17, 2026

The Leadership Gap in Aesthetic Practices and What It’s Costing Your Team

Great patient experiences start with strong, self-aware leadership. In the world of medical aesthetics, providers are highly trained clinically, but leadership and team development aren’t always part of that foundation. The r...
Guest: Cheryl Toth
Patient Education in Medical Aesthetics: How Top Practices Combat Misinformation & Set Real Expectations
June 5, 2026

Patient Education in Medical Aesthetics: How Top Practices Combat Misinformation & Set Real Expectations

Patients are more informed than ever—but not always correctly. With social media shaping expectations around aesthetic treatments, today’s practices are facing a new challenge: misinformation before the consultation even begins. So how do leading...
What Really Makes an Unforgettable Patient Experience—and When Does It Actually Begin
May 27, 2026

What Really Makes an Unforgettable Patient Experience—and When Does It Actually Begin

Amanda breaks down how leading plastic surgery and medical aesthetics practices are elevating every touchpoint, from patient photos to staff training. Drawing from her day-to-day work with practices, she shares practical insi...
AI in Medical Aesthetics: Opportunity, Unknowns, and the Future of Patient Care
May 20, 2026

AI in Medical Aesthetics: Opportunity, Unknowns, and the Future of Patient Care

AI is set to have an enormous impact on specialty healthcare practices, but it's still undetermined exactly how. Dr. Rudderman shares his thoughts on the value of implementing AI and what questions are still unanswered around...
3 Practice Management Pitfalls Plastic Surgeons Must Avoid
May 13, 2026

3 Practice Management Pitfalls Plastic Surgeons Must Avoid

Dr. Steven Davison shares expert tips for avoiding revenue growth pitfalls and advice for sustainable growth in plastic surgery practices. From reducing your surgery cancellation rate to bringing on a second (or third or four...
How Most Practice Managers Get Reporting Completely Wrong
April 29, 2026

How Most Practice Managers Get Reporting Completely Wrong

Weekly and monthly reports determine what’s profitable, what’s not, and where your practice should grow or cut back. Stephanie Peterson and Anna Browning share why every decision, from staffing to services, should be driven b...
Hidden Compliance Complexities That Could Cost You Millions
April 15, 2026

Hidden Compliance Complexities That Could Cost You Millions

Gift cards seem simple, but in aesthetics, they can create serious legal and financial risk. Michael Byrd and Brad Adatto highlight how something as small as a gift card can trigger complex state-by-state regulations, healthcare compliance issues,...
The Education Gap That’s Costing Aesthetic Practices Money (Part 2)
April 1, 2026

The Education Gap That’s Costing Aesthetic Practices Money (Part 2)

Kirstie Jackson and Robin Ntoh draw attention to the biggest missed opportunities for aesthetic practices to stand out. Although patients are more informed than ever, education still needs to happen before and after treatment...
The Education Gap That’s Costing Aesthetic Practices Money (Part 1)
March 25, 2026

The Education Gap That’s Costing Aesthetic Practices Money (Part 1)

Education might not be the flashiest topic in aesthetics, but as Robin and AmSpa’s Kirstie Jackson explain, it’s one of the biggest factors behind a successful practice. They talk about the real gaps they see in staff trainin...
The Misinformation Epidemic in Aesthetics with Dr. Michele Shermak
March 4, 2026

The Misinformation Epidemic in Aesthetics with Dr. Michele Shermak

Dr. Michele Shermak is on a mission to clear up the confusion surrounding plastic surgery. With med spas on every corner and social media full of mixed messages, she’s passionate about making sure patients get the right infor...
The Wellness Model Bringing New Patients to Aesthetics
Jan. 21, 2026

The Wellness Model Bringing New Patients to Aesthetics

The future of aesthetics is looking more digital—and more wellness-driven. Chad Sawyer, Chief Revenue Officer of DrWell, shares how technology is reshaping patient care. DrWell, the new evolution of the Build My Bod platform,...
Guest: Chad Sawyer
Mastering the Art of Change Management
Dec. 10, 2025

Mastering the Art of Change Management

Change management expert Riley Smith of Propeller Consulting shares insights to help guide your people smoothly from today to tomorrow. Change doesn’t have to mean chaos. Whether adding new software or hiring providers, Riley...
Things No One Tells You About Selling Your Med Spa
Nov. 26, 2025

Things No One Tells You About Selling Your Med Spa

Shawna Chrisman, nurse practitioner and founder of Destination Aesthetics, didn’t set out to become a med spa mogul, but that’s exactly what happened. Her entrepreneurial journey started with a residential care facility, but ...
AI Is Taking Over Aesthetics. Are You Still In Denial?
Oct. 29, 2025

AI Is Taking Over Aesthetics. Are You Still In Denial?

Robin Ntoh and Tyler Terry share insights about the practical ways AI is transforming aesthetics, from streamlining research and sales to cutting hours of admin time. They share real-life examples of how AI agents improve eff...
How Not to Let More Than Half Your Patients Slip Away
Oct. 15, 2025

How Not to Let More Than Half Your Patients Slip Away

Why isn’t CRM a bigger conversation for practices in 2025? Many owners aren’t tracking the right numbers, so they can’t see the gap they’re leaving without one. Here’s the reality: most med spas convert only 20-30% of patient...
Guest: Jared Rohrer
The Med Spa Metrics You’re Not Tracking (But Should Be)
Oct. 1, 2025

The Med Spa Metrics You’re Not Tracking (But Should Be)

John Wheeler shares the financial metrics every med spa owner should be tracking, and why the right partnerships are like a “professional marriage.” At the heart of Alpha’s strategy is a simple but powerful belief: details ma...
Guest: John Wheeler
The Real Differentiator in Aesthetic Practices
Sept. 17, 2025

The Real Differentiator in Aesthetic Practices

Drawing from more than a decade of experience in dermatology, Dr. Rachel Pritzker founded The Derm Collective as a place where clinical care meets aesthetics. Now that cosmetic treatments are a part of her practice, she’s not...
The One Phone Call That Can Make or Break Your Practice
Sept. 3, 2025

The One Phone Call That Can Make or Break Your Practice

It’s not marketing’s fault—you’re probably losing most of your opportunities at the front desk. That first call matters, and you need someone who knows how to guide the right patients through. When your front desk knows your ...
Guest: Mara Shorr
How Not to Lose Quality in the Midst of Explosive Growth
Aug. 6, 2025

How Not to Lose Quality in the Midst of Explosive Growth

As the VP of Clinical Operations at Holden Timeless Beauty, Katie Martin, PA-C wears a lot of hats. While seeing patients, she leads the day-to-day operations of a thriving, multi-location medical spa which requires consisten...
How Core Values Deliver Uncommon Practice Growth
July 23, 2025

How Core Values Deliver Uncommon Practice Growth

What if your team and your patients felt like family and everyone’s on the same page? That’s the culture Sara Camp has built at Camp Plastic Surgery in Fort Worth, where transparency (yes, even finances) is part of daily life...
Guest: Sara Camp
Navigating Tech and Trends in Plastic Surgery with Dr. Mark Epstein
July 9, 2025

Navigating Tech and Trends in Plastic Surgery with Dr. Mark Epstein

A single cyberattack could cost your practice $10 million, or shut it down completely. That’s just one of the threats healthcare providers are facing today, and Long Island plastic surgeon Dr. Mark Epstein is sharing simple w...
Things They Don’t Teach You in Medical School with Dr. Carrie Houssock
June 25, 2025

Things They Don’t Teach You in Medical School with Dr. Carrie Houssock

Early in 2020, Baltimore plastic surgeon Dr. Carrie Houssock became the owner of a retiring plastic surgeon’s practice. Until that day, the practice was still using paper charts. Like most surgeons, Dr. Houssock had no formal...
The Lessons I Learned Scaling My Practice
June 11, 2025

The Lessons I Learned Scaling My Practice

Since Dr. Tiffany McCormack began her practice with just a few employees, she’s grown into a full team offering everything from lasers and injectables to vaginal rejuvenation in a 12,000-square-foot facility featuring a surge...
If You’re Not Doing This, You’re Already Behind
May 28, 2025

If You’re Not Doing This, You’re Already Behind

From the annual meeting of The Aesthetic Society, Dr. Grant Stevens recaps the highlights and shares where he sees aesthetics heading next. From the growth of non-surgical treatments to unexpected surprises in who’s walking t...